An Interview With Michelle Lynne
Introduction
In this exclusive interview, our CEO and co-founder, Fernando Duque, engages in a compelling conversation with Michelle Lynne, the visionary force behind ML Interiors Group. As Michelle shares insights into her journey, we delve into her corporate background, the evolution of her business, and the pivotal role of 3D renderings in the world of award-winning interior design.
Who is Michelle Lynne
Michelle's venture into interior design follows a successful career in Corporate America, where she led multi-million dollar companies, honing her skills in designing systems, training leaders, and building teams. This real-world business acumen has been instrumental in her success, earning her clients' respect for well-managed expectations, projects, and budgets.
Michelle introduces "The MLIG Experience," a meticulous 16-step interior design process designed to bring structure, ease, and accountability to each client's experience. Emphasizing the importance of completing projects on time and on budget, Michelle sets a high standard for excellence in her field. Michelle is currently serving as Vice President for the Interior Design Society DFW Chapter.
Key Insights from the Discussion
Pandemic Pause: A Compelling Renovation Saga
Embark on the gripping narrative of a remarkable renovation halted by the pandemic. Michelle narrates a story where a modern transformation intersects with aged furnishings—a visual symbol of resilience and dreams yet to be fulfilled.
Design Evolution: Embracing Outsourcing
Michelle delves into the transformative potential of transitioning from hand renderings to outsourcing, reshaping the design process. This shift not only saves time but elevates the overall design quality, marking a significant advancement.
Michelle's Perspective on Duke Renders:
"We use Duke Renders to educate clients on the project's visual aspect or share it with contractors to convey the overall vision."
Rendering's Role in Project Success and Creativity Enhancement
Michelle emphasizes the pivotal role of rendering in selling projects and fostering creativity. In her words:
"Having the rendering sells the project."
"With Duke Renders' photorealistic capabilities, the sky's the limit."
"They are easy to work with, fairly priced, fast, responsive, delivering badass content."
Understanding the Cost Dynamics of 3D Renderings
Michelle sheds light on the cost dynamics of 3D renderings, highlighting their indispensable nature in construction projects. The approach involves offering a flat fee, providing clarity and simplicity.
Photo 📷: mlinteriorsgroup.com
Michelle Lin: A Visionary in Interior Design
Traversing Michelle's journey reveals her distinctive fusion of corporate expertise and creative vision, positioning her as a leader in interior design. From corporate roots to ML Interiors Group's stunning projects, Michelle redefines possibilities in design. In her words:
"Using Duke pushes the client into a comfort zone, enhancing our ability to close more business."
Conclusion
The conversation highlights the design evolution through outsourcing, saving time and enhancing quality. Michelle emphasizes Duke Renders' role in educating clients and selling projects, praising their capabilities, collaborative ease, fair pricing, and promptness.
Understanding the cost dynamics of 3D renderings, Michelle opts for a transparent flat fee model in construction projects.
Michelle Lin's visionary journey, blending corporate expertise with creative vision, redefines design possibilities. Her use of Duke Renders not only enhances client comfort but also contributes significantly to business success.
